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Parineeti Chopra and Kunal Kapoor kick start “Kurkure’ campaign with ShopM

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Parinita Chopra, Boman Irani , Ramya Krishnan,Farida Jalal, Shivansh is the new “Kurkure” family

Kurkure, known to be at the forefront of product and marketing innovation scales up its brand philosophy of ‘Tedha Hai Par Mera Hai’ with its biggest campaign launch till date
Speaking at the retail launch event held in Delhi to introduce the campaign, Alka Saxena, Director ShopM, said, “we have used  family imageries that relate to every Indian to develope our retail campaign” . Every member with some imperfection and quirkiness come together to form a quirky modern family that we all will relate to and love”. we have built them them the home
The campaign kick starts with surround 360 degree P.O.P solutions across all leading retail chains and stand alone retail outlets pan India


0 #1 tanuja 2013-03-30 02:52
congrats team shopm for great looking campaign

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